Pepsi Shiso (Beefsteak Plant)... | (Entered Jun. 23, 2009) | Sponsors: | |||||||
Rumor has it that the president of Pepsi was pushing hard for this year's summer flavour to be 'Pepsi Sashimi', but his board of directors threatened to fire him if he didn't settle down and start behaving himself. As a sort of compromise however, they agreed to let him make the next flavour sashimi related, as long as it was a vegetable. The lab's first two creations, Pepsi Daikon and Pepsi Wasabi ended up being failures.... What to do? The president was dejected but refused to give up. While rooting through a plate of sashimi at the local izakaya, he pulled out a shiso leaf, gave it an experimental sniff, then a lick, and is reported to have shouted out 'Eureka!' before getting kicked out by the restaurant manager. Ok so let's get serious. Shiso is a leaf, a herb related to the mint family to be more specific, with a distinct taste and smell that you'll probably find garnishing a plate of raw fish. It's other uses range from being sprinkled on salads, spagetti, pizza and occasionally used by corporations to make a promotional summer soft drink available for a limited time.... |
Food for Thought... |
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